Category: Advertising Tech

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EU parliament pushes for Zuckerberg hearing to be live streamed

There’s confusion about whether a meeting between Facebook founder Mark Zuckerberg and the European Union’s parliament — which is due to take place next Tuesday — will go ahead as planned or not. The meeting...

Zuckerberg will meet with European parliament in private next week

Who says privacy is dead? Facebook’s founder Mark Zuckerberg has agreed to take European parliamentarians’ questions about how his platform impacts the privacy of hundreds of millions of European citizens — but only behind closed...

Facebook faces fresh criticism over ad targeting of sensitive interests

Is Facebook trampling over laws that regulate the processing of sensitive categories of personal data by failing to ask people for their explicit consent before it makes sensitive inferences about their sex life, religion...

Zuckerberg again snubs UK parliament over call to testify

Facebook has once again eschewed a direct request from the UK parliament for its CEO, Mark Zuckerberg, to testify to a committee investigating online disinformation — without rustling up so much as a fig-leaf-sized...

IAB says online advertising grew to $88B last year — more spending than TV

IAB says online advertising grew to $88B last year — more spending than TV

Online advertising reached $88 billion last year, a 21 percent increase from 2016 and a new high, according to the latest IAB Internet Advertising Revenue Report. The report is prepared by PricewaterhouseCoopers for the...

Facebook stops accepting foreign-funded ads about Ireland’s abortion vote

Facebook has announced it has stopped accepting ads paid for by foreign entities that are related to a referendum vote in Ireland later this month, saying it’s acting to try to prevent outsiders from...

UK watchdog orders Cambridge Analytica to give up data in US voter test case

Another big development in the personal data misuse saga attached to the controversial Trump campaign-linked UK-based political consultancy, Cambridge Analytica — which could lead to fresh light being shed on how the company and its...